Global Broadcasters Capture Fans' Enjoyment Of The World Cup Experience In Rio

RIO DE JANEIRO, BRASIL, â 16 JUNE 2014: All of the Brasil 2014 stadium are connected to each other and the International Broadcast Centre by Satellite. FIFA Secretary General Jérôme Valcke and Brazilâs Deputy Sports Minister Luis Fernandes officially opened the International Broadcasting Centre for the 2014 FIFA World Cup Brazil⢠on 2 June. The IBC, located at the Riocentro complex in Rio de Janeiro, is the nerve centre for the FIFA TV production of Brazil 2014, providing billions of fans around the globe with all the action and emotion of the worldâs biggest single-sports event. More than three billion people watched coverage of South Africa 2010.âThis is our link to the world,❠Valcke told reporters at the opening ceremony. âFrom here the world will all connect to the World Cup.❠he IBC is the hub that helps make the World Cup a truly global competition. FIFA invests in the broadcast production of the competition to ensure that audiences everywhere can enjoy the very best in sports coverage, from the latest visual technology to a wide range of multimedia offerings. FIFA TV production crews at all 64 matches in Brazil will beam images back to the IBC, where feeds will be delivered to FIFAâs Media Rights Licensees for broadcast in all territories. (Photo by Toby Smith for SES/Getty Images)